Leaders should get rid of the innovation-stiflers: too much bureaucracy, unwillingness to support or loading people with so much work that they barely have time to think, let alone envision something new. Innovation springs from a culture that encourages everyone to come forth with new ideas, however small, and then provides the time and seed money to develop it. It comes from openness to trends and ideas outside the company. True innovation might pop up anywhere, where it is least expected, and not just in the big multi-year projects that companies mount in their search for blockbusters. If leaders encourage small wins, they will create a culture making big wins more likely.
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