HOW TO DRIVE INNOVATION IN YOUR COMPANY

How to Drive Innovation in your CompanyOne of the keys to building an innovative business, according to Genevieve Roberts, is getting left-brained and right-brained people to work together. Scientists describe left-brained people as analytical, logical and structured. Right-brained people are more creative; they’re the proverbial outside-the-box thinkers, she said.”You have to work the two sides together,” Roberts said. “The right brain drives the ideas and the left brain implements and executes.”

To read more: http://www.timesdispatch.com/workitrichmond/news/driving-innovation-in-companies/article_cf8f880e-a143-11e2-a3d7-001a4bcf6878.html

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